In the current labor context, companies are looking for professionals who have a mixture of soft skills and technical and technological skills capable of adapting to the volatility and uncertainty of today’s world. In addition, the workforce is automating faster than expected and it is estimated that 85 million jobs will be displaced in the next five years, according to data from the World Economic Forum. However, the advance of digitization also leaves many professional profiles unfilled. For this reason, IEBS Business School , the leading digital school in online training, indicates which will be the most demanded professions in 2022:
One of the main functions of cybersecurity is to ensure the protection of a company. And it is that global cyber threats continue to develop at a very rapid pace. Currently, the possibility of suffering a cyber attack is one of the biggest fears of companies around the world. In fact, a study by the ISC ensures that in 2022 29,000 professionals trained in cybersecurity will be needed in Spain alone and more than 1.8 million worldwide
A software developer, also called a systems developer, is in charge of developing the building blocks of operating systems that are created by programmers. In addition, they are also responsible for testing the code of new programs to ensure their efficiency. They usually assume all the tasks related to the creation or application of software for any digital project, such as a web page
Digital Marketing Experts
This professional is in charge of establishing advertising contracts and creating new campaigns to promote the products or services of a business. Marketing directors must lead all marketing programs, social media platforms, stay up to date with web analytics and search engine optimization (SEO).
This professional is responsible for managing an online project. Its function is, basically, to understand, manage and control the entire sales process, from start to finish. Their mission is to achieve the best possible ROI, which is why they require extensive knowledge of the sector in which they operate and the necessary tools.
Cloud computing or cloud computing is the execution of all kinds of processes on digital data remotely through the internet and from the data center of a company that provides us with said service. This very common service within cloud computing is what is called the public cloud and is offered by hundreds of companies such as Amazon Web Services (AWS) or Microsoft Azure. In this sense, a cloud architect is responsible for managing and coordinating the cloud computing structure in an organization.
Data Analyst and Data Scientist
Already in 2019, the professions specialized in Big Data headed all the rankings of demand by companies. This year it seems that the trend will continue exactly the same. The Data Analyst is in charge of participating in the analysis of the data of each department and establishing strategies based on the data collected.
Big Data Analytics
Big Data is the term that describes a large volume of data. It encompasses both structured and unstructured data. The really important thing about Big Data and what makes it especially useful is what we do with it and how we analyze that data. Thanks to a good analysis we can make more effective business decisions and know which actions work and which do not.
Professions linked to customer experience
In an industry where there is less and less personal contact with the customer, an impeccable presentation of the web interface and the product or service is essential for success. This is the task of UX/UI experts who try to empathize with the client, anticipating their needs and optimizing resources so that the experience is perfect. According to an Adobe study, 87% of UX directors agree that integrating product designers is a top priority for the organization. Additionally, 73% mentioned that they planned to double the number of these profiles on their teams in the next five years.
Block technology is used in all sectors as a secure method to verify the processes and identities that operate. Sectors as diverse as music or logistics are already using this technology to improve their processes. Therefore, it is not surprising that the Blockchain expert becomes one of the most demanded by digital companies for another year.
Digital Product Manager
The Digital Product Manager is another of the highest paid professions and careers. It is in charge of coordinating the studies on what it sells or the client claims in online sales. The objective is to develop the company’s marketing plan and lead the transformation or maintenance of the digital area. Therefore, these professionals have to analyze and plan, together with other managers, to maximize sales.
“New technologies are changing the way we work and live and adapting to them is crucial for our professional survival. Today’s society undergoes constant changes at dizzying rates but, although it is true that it destroys jobs, it is also true that it creates twice as many” , explains Oscar Fuente, Director and Founder of IEBS. “In this sense, new professional profiles have been born, and will continue to be born, within the world of digitization where there are very few qualified professionals and the demand is growing very quickly”. For all this, the IEBS digital school offers training programs adapted to today’s world in cutting-edge fields such as Digital Transformation, Big Data, Blockchain, Fintech, Digital Marketing or Cybersecurity with the aim of promoting the use of new technologies and innovation in learning to be the basis of training.